We are a creative agency specialising in Brand and Strategy, Creative Direction and Digital Transformation. Our focus is on the things we have INCOMMON, the patterns in life and our collective struggle. All underpinned by three things.
Design. Culture. Ecology.
Our Services
Digital Transformation
Technology is transforming the way we live and work. Since COVID, the transformative power of technology has only increased. How can technology be harnessed and used to transform and evolve today’s businesses and services?
Creative Services
We can help you with strategic communications, grant writing, digital marketing and advertising, social media, video production and content creation… we have a whole suite of creative services to help your business.
Design Thinking
Design thinking is the cognitive, strategic and practical process of design. It is a critical skill for future workers and involves a mix of creative thinking, problem solving and product development.
Workshops & Facilitation
We offer workshops and facilitation for design thinking, technology, brand management and strategic thinking.
Consulting
Need help with something else that doesn’t quite fit into our other services? We can tailor a solution to your needs. Get in touch so we can start collaborating!
Selected Projects
Dream Lucid
An event full of culturally relevant and holistic content, immersive knowledge sharing experiences, a lineup stacked with Blak excellence, followed by a proper deadly party where you can shake a leg and meet your new community of collaborators, peers, friends, mentors and supporters.
Dream Lucid was founded to inspire and nurture the next wave of First Nations entrepreneurs, innovators and changemakers.
Jarrah Boy
Welcome Home - 100% Australian Beer
Jarrah Boy is a groundbreaking native beer product that was created as a vehicle to promote and cultivate the native supply chain in Australia. It was founded in 2019 by Monaro Ngarigo chef Dale Vocale, owner and operator of Aboriginal Food Truck business Street Feast.
A branded interactive, multi sensory native dining experience.
Our Founder
Sofii (sof•eye-eh) Mara Minimbah is a multi-disciplined creative and proud First Nations woman, with Scottish, English and Irish heritage, she lives and creates on Gadigal lands (Sydney). She holds a Bachelor of Applied Design (Digital Media) from Billy Blue College of Design. She is currently Brand Manager at Culture is Life, an Aboriginal-led Not-For-Profit organisation that believes all Aboriginal and Torres Strait Islander young people have the right to thrive and flourish; strong in knowing who they are, where they come from and who they are connected to.
Current Positions
Brand Manager
Culture Is Life
Founder
INCOMMON
Let’s yarn.
hey@incommon.com.au